2013년 12월 28일 토요일

코스트코 & 월마트 경영 비교 (영문)

코스트코 & 월마트 경영 비교 (영문)
코스트코 & 월마트 경영 비교 (영문).pptx


목차
Costco
WalMart
Costco VS WalMart
Conclusions
QnA


본문
CoSTCO STORE INC.
Costco survived in Korea and even success compared to Walmart and Carrefour
Only one warehouse club in Korea
Grow with its employees
Double guarantee policy


본문내용

Costco introduction
STP analysis
4P mix analysis
Swot analysis
Evaluation
Conclusion

CoSTCO STORE INC.
Costco survived in Korea and even success compared to Walmart and Carrefour
Double guarantee policy
Only one warehouse club in Korea
Grow with its employees

Costco stroe inc.
Costco Wholesale Club
FedMart
1954
Sol price
Costco
1995
Costco
1983
Jim sinegal/Jeffrey Brotman
Price/Costco
1993 합병
 

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